【广州招聘】实力传播求贤:媒介策划副总监、媒介策划经理、媒介策划主管、媒介策划执行

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【广州招聘】实力传播求贤:媒介策划副总监、媒介策划经理、媒介策划主管、媒介策划执行

SocialBeta | 2014-12-18 15:34
实力传播(ZenithOptimedia):隶属于阳狮集团(Publicis Groupe),是全球领先的媒体传播公司,也是最早倡导和最坚定执行媒体投资回报(ROI)的代理公司。 实力传播作为中国第一家独立的专业媒体代理,创办于1996年10月1日,系由“盛世长城”和“达彼思”这两家全球顶尖的4A广告公司的媒介部合并而成。旗下有实力媒体(Zenith Media)和突破传播(Optimedia)两大品牌,为客户提供传播策略发展、媒介策划的全方位媒介传播服务。 实力传播在中国服务的客户有近百家,涉及各种行业领域,从日化、食品饮料、制药,到汽车、零售、家电、数码产品、移动通讯、IT、银行、航空公司等等,各行各业几乎都有服务经验。实力传播分别在上海、北京、广州都设有办事机构,员工总人数接近600人,为在全国各地的客户提供全国范围、各类媒体的策划和购买专业服务。 2006年2月,实力传播非常值得骄傲地当选Advertising Age杂志评出的“2005年度全球最佳媒介代理(Global Media Agency of the Year 2005)”。 “为我们的客户提供持续性的有竞争力的传播优势”是全球实力传播,也是中国实力传播的宗旨。 实力传播与国内13个省市的多家实力雄厚的广告公司结成了战略联盟,进一步巩固了实力在全国的市场主导地位。 实力传播在全球72个国家设有218个办事机构。

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工作地点:广州Guangzhou 简历投递请至:cindy.xu@zenithoptimedia.com.cn(邮件标题请注明SocialBeta读者+应聘岗位,如:SocialBeta读者xxx应聘 Planning Director 媒介策划副总监) 职位一览(后有详情) ¤ Associate Planning Director媒介策划副总监 ¤ Planning Manager媒介策划经理 ¤ Planning supervisor 媒介策划主管 ¤ Planning Executive媒介策划执行

¤Associate Planning Director媒介策划副总监

JOB PURPOSE The role of Associate/ Planning Director is an important role as this person heads up the Planning teams and is company's representatives to the Clients. This role bears the responsibility of chief coach to the Planning team and strategic thinker for the Client’s business. DUTIES & RESPONSIBILITES
  • Demonstrate strong understanding, trust and relationship with senior level Clients
  • Produce, seeks and able to sell quality plans and media opportunity to contribute to Client’s business
  • Capable of being a persuasive presenter to clients
  • Clearly communicate and actively promote ZO ROI philosophy with clients
  • Strategy thinking – how to make an effective initiative on media opportunity seeking and evaluate to client.
  • Creative ideas generate
  • Demonstrate ability to delegate the planning team’s understanding and execution of resources within a Media Agency and it’s relationships (ie brief with A/S, Creative, Buying. Invoices with Finance. Paperwork with Admin. Relationship with Media Suppliers, Client etc.)
  • Demonstrate ability to manage and coach a Planning team on personal and work issues
EXPERIENCE Minimum 8+ years media experience (preferably in Planning) in 4As agency Solid interpretation and competency of media concepts (GRP, r&f, effective reach, etc) , of media research software programs and of system, ie monitoring, invoicing, placement of orders, briefing etc Fluency English oral and written Good presentation skill Media relationship ACADEMIC / PROFESSIONAL Bachelor or College degree, Good English Communication, Familiar in computer operatio

¤ Planning Manager媒介策划经理

JOB PURPOSE The role of an Associate / Planning Manager is an important role as this person is the person that represents their team to the senior management on the Client’s business. This role bears the responsibility of handling the Client’s business, developing their own media strategy skills and challenging a planning team to grow. However, if successful, this person will develop strong management and media skills necessary to be a Group Head / Associate Planning Director. DUTIES & RESPONSIBILITES
  • Capable of being a persuasive presenter to Client
  • Solid interpretation of Client’s brief, brands, products, markets, competitors and budget control
  • Clearly communicate and actively promote ZO ROI philosophy with clients
  • Demonstrate ability to delegate the planning team’s understanding and execution of resources within a Media Agency and it’s relationships (ie brief with A/S, Creative, Buying and Traffic. Invoices with Finance. Paperwork with Admin. Relationship with Media Suppliers, Client etc.)
  • Demonstrate ability to manage and coach a Planning team on career development and work issues
EXPERIENCE Minimum 4 – 5+ years media experience (preferably in Planning) in 4As agency With solid interpretation and competency of media concepts (GRP, r&f, effective reach, etc), of media research software programs and of system, ie monitoring, invoicing, placement of orders, briefing etc ACADEMIC / PROFESSIONAL Bachelor or College degree, Good English Communication, Familiar in computer operation

¤Planning supervisor 媒介策划主管

JOB PURPOSE The role of a Planning Supervisor is the layer between Executive and Manager. This role bears the responsibility of checking the quality of the Executive’s work while preparing them for promotion, and preparing themselves for even more responsibility to learning media strategy and the Client’s business. He/she is also a bridge between Manager and Executive, to well control the daily working and involve big planning cases. However, if successful, this person will develop a strong basis of management and media skills necessary to be an Associate Manager. DUTIES & RESPONSIBILITES
  • Begin to evaluate and recommend good versus bad media opportunity in relationship to Client’s brand, market and in general
  • Seeks opportunity to contribute to Client’s business and develop market intuition and knowledge of media markets
  • Control client’s payment terms and manager any urgent/ payment in need
  • Begin writing and practicing of presentation and client servicing skills
  • Solid interpretation of Client’s brief, brands, products, markets, competitors and budget control. Begin some communication with junior level Clients
  • Clearly communicate and actively promote ZO ROI philosophy with clients
  • Execute the resources within a Media Agency and it’s relationships (ie brief with A/S, Creative, Buying and Traffic. Invoices with Finance. Paperwork with Admin. Relationship with Media Suppliers, Client etc.)
  • Demonstrate ability to supervise, train, develop and QC Executives work efficiently and fairly in Admin and daily work
EXPERIENCE 3+ years of media (preferably Planning) experience in 4As agency. With solid interpretation and competency of media concepts (GRP, r&f, effective reach, etc) and of media research software programs. With solid understanding of media system, ie monitoring, invoicing, placement of orders, briefing etc ACADEMIC / PROFESSIONAL Bachelor or College degree, Good English Communication, Familiar in computer operation

¤Planning Executive媒介策划执行

JOB PURPOSE The role of a Planning Executive is to execute as per the planning team and Client’s request. This role bears the responsibility of developing relevant reports and spot plans. However, if successful, this person will develop a strong insight of the basics of media necessary to be a Planning Supervisor. DUTIES & RESPONSIBILITES
  • Develop monthly, quarterly, bi-annual, annual Client reports and competitor analysis, or as when needed by Client or planning team
  • Able to check spot-plans and other reports from other departments
  • Familiar with ZenithOptimedia internal system ie monitoring, placement of orders, Develop, understand and execute the resources within a Media Agency and it’s relationships (ie brief with A/S, Creative, Buying and Traffic).
  • Invoices with Finance.
  • Paperwork with Admin. Relationship with Media Suppliers, Client etc.
  • Begin to understand Client’s brief, brands, products, markets and competitors
  • Begin to understand good versus bad media opportunity in relationship to Client’s brand, market and in general
  • Awareness of media market changes and it’s impact to Client’s brands
  • Able to apply basic media concepts (GRP, R&F, effective reach, etc…)
  • Able to apply media research software programs
ACADEMIC / PROFESSIONAL Bachelor or College degree, good English communication, and familiar in computer operation  
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